RSPA Trusted Advisor Ep. 80: Ron Thurston’s Front Row Seat to Retail’s Transformation

In Episode 80 of “The Trusted Advisor,” the RSPA’s Jim Roddy catches up with executive, board advisor, author, and podcaster Ron Thurston about his firsthand view of the changing retail landscape. Thurston is in the midst of a year-long tour called “Retail in America,” driving across the United States in an Airstream trailer to discover unsung retail heroes. Thurston shares his IT-related lessons learned during his travels, winning strategies for selling to retailers, and the future of brick-and-mortar stores for leading brands as well as SMB retailers.  

“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for retail IT VARs and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.   

The RSPA is North America’s largest community of VARs, software developers, vendors, and distributors in the retail, restaurant, grocery, and cannabis verticals. The mission of the RSPA is to accelerate the success of its members in the retail technology ecosystem by providing knowledge and connections. The organization offers education, hotlines for legal, security, sales, and business advice, industry advocacy, and discounts on other services to assist members with becoming and remaining successful. RSPA is most well-known for its signature events, RetailNOW and Inspire, which provide face-to-face learning and networking opportunities. Learn more by visiting www.GoRSPA.org.